Morocco — the home market
This is where it all starts: a short, controlled range in Marrakesh, then a gradual extension to other cities.
What we do there today
Morocco is our home market, and the only one where we currently carry out commercial operations. ATLAS Morocco selects the products there, builds relationships with local growers and collectors, and answers enquiries from Moroccan buyers.
Our priority is business-to-business relationships: retailers, restaurateurs, wholesalers and distributors. We prefer a short range that is genuinely available to a broad catalogue we could not honour.
Expansion to other cities will be done with qualified partners, once the first sales model has been validated. It has not begun to date.
Status of the markets
Three statuses, and the difference matters: a market is only «served» if a real operation has been carried out there.
| Country | Status | What this means |
|---|---|---|
| Morocco Marrakesh and its region first | Served | Commercial operations are actually carried out there. |